The rise of e-commerce and overseas purchasing agent (代购) platforms has transformed global retail, offering unprecedented access to goods. However, their unique operational models challenge existing consumer protection frameworks like the Consumer Rights Protection Law (CRPL). This article examines how consumer rights are practiced and where gaps persist.
China's Consumer Rights Protection Law provides fundamental rights:知情权 (right to information),公平交易权 (fair trade),求偿权 (right to redress), and安全权 (safety). Both traditional e-commerce (e.g., Tmall, JD.com) and代购 platforms must comply, but implementation differs significantly.
Strengthening consumer rights requires:
While traditional e-commerce has integrated CRPL into operational norms,代购 platforms remain a regulatory grey area. Harmonizing international standards with local laws is crucial to safeguarding consumers in the digital economy.